During the discovery process, AndPlus met with the sales and marketing team in order to uncover the specific needs of
1) how the marketing team continually updated content, and
2) how the sales team prepared and presented sales material to their prospects.
It became apparent that we needed to create an easy to use backend CMS so that the marketing team could update content in the application without the need for an app update. The marketing team was also looking forward into new product launches and how the app would need to be structured in order to handle new products. AndPlus' creative team was able to make a flexible "tiled" home page for the application in order to accommodatenew products in the design.
From the sales person person's perspective, the app needed to always have the most updated content even if the sales person didn't have internet. AndPlus built an offline syncing mechanism in order to make sure the sales person always had the most up to date content.