When laptops first became investments for companies, productivity shot through the roof. The ability to take your PC with you wherever you went significantly enhanced your productivity, and the business world was changed forever.
Fast forward to today, and we are looking at a similar shift in the hardware we use to continue to work when out of the office. Smartphones.
In a survey taken in January 2012 by Aberdeen, the use of enterprise mobile applications, in over 200 enterprise businesses, increased productivity by 45%. The data also revealed that overall operational efficiency rises to almost 44% when enterprise apps are in use.
What kinds of apps are businesses using?
Enterprise mobile applications typically are one of the following types of apps -
1. Simple mobile apps to reduce administrative workload by enabling employees to perform basic day-to-day tasks on their mobile devices.
2. Mobile CRM apps that enable sales reps, the field service staff and their managers to access information about their customers where ever they are instead of needing to call the office to chase the information down.
This includes ability to:
- Access account information: Allows Sales reps to capture, monitor and view key information about prospects, and customers on their mobile devices. It also provides them the ability to view customer history as new opportunities arise.
- Manage pipeline: Allows sales reps and their managers to view and update sales leads and opportunities on their mobile devices
- Manage account activity: Enables sales reps and managers to view and update upcoming tasks and scheduled activities pertaining to a specific customer or partner on their mobile devices
- Run reports: Enables sales managers to view charts and reports such as sales pipeline, top opportunities and top sales orders on their mobile device.
3. Mobile apps that monitor your inventory and logistics processes. This includes ability to monitor inventory levels, perform simple inventory transactions, and access detailed information about products.
AndPlus creates custom mobile applications for your company that can integrate your current CRM's and data management systems with mobile applications. IF you would like more information on how AndPlus can create a custom solution for your company, please contact us by filling out our contact page or call 508-425-7533.
