What Do UX Designers Do All Day?

By Matt Hull on May 15, 2020 1:55:12 PM

Some people have it easy.

At a cocktail party, when asked, “What line of work are you in?” they can answer in a couple of words without fear of getting quizzical looks or blank stares. “Accountant.” “Tax attorney.” “Kindergarten teacher.” “Truck driver.” “Software developer.”

Then there are user experience (UX) designers…

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When good ideas meet bad UX

By Matt Hull on May 6, 2020 10:54:11 AM

Information technology is one of those occupations no one notices until something goes wrong. Few users send appreciative notes to IT managers because the team is doing a great job of keeping the network running. Let the network go down for five minutes and then duck as the nastygrams are fired off.

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Why UX Matters

By Matt Hull on Apr 15, 2020 9:15:00 AM

Software developers are a brilliant bunch. They are highly logical thinkers who can transform software requirements into elegant algorithms, coded for maximum efficiency and speed.

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User Experience: A Core Component of Digital Transformation

By Matt Hull on Sep 9, 2019 9:12:00 AM

We’ve discussed digital transformation—what it is, why it’s become so important, and how it benefits businesses that pursue it. By migrating business processes to digital platforms—and optimizing those processes, as part of the transformation—businesses realize greater efficiency, productivity, and cost savings.

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Improving the Design Phase of Digital Transformation

By Matt Hull on Jul 31, 2019 9:05:00 AM

Digital transformation: What is it? What can it mean to your organization? What does it take to be successful in a digital transformation initiative?

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Accelerating Digital Transformation with Design Thinking

By Matt Hull on Jul 17, 2019 9:05:00 AM

In the 1994 action film Speed, with Keanu Reeves and Sandra Bullock, a homicidal madman plants a bomb on a Los Angeles city bus and rigs it to explode if the vehicle’s speed falls below 50 miles per hour. (Spoiler alert: The good guys win and boy gets girl.)

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