How to Successfully Outsource Software and App Development

By Brian Geary on Jul 13, 2021 11:13:16 PM

When should you outsource software and app design? For some companies, the answer is ‘never’ — but they’re pretty rare. Many companies rely to some extent on outsourcing, to get them over a hump, or to accelerate time to market without taking on the liabilities involved with a big full-time team.

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How to Determine the Best Emerging Technology for Your Next Software Project

By Brian Geary on Jul 9, 2021 11:58:39 AM

Several technologies that are coming to the fore in commercial applications will change the way we develop software, and the uses to which it can be put. While some of these technologies are still at the unstable innovation stage, where it’s unclear whether they have a future or what it will involve, others are making the leap from niche uses and early adoption to the mainstream.

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Why You Should Prioritize UX and When to Outsource It

By Brian Geary on Jun 29, 2021 1:42:09 PM

UX is a key consideration for any business. It’s literally how our users experience our products and services, so unsurprisingly it’s also what they tend to judge us on. It’s also the biggest single lever most companies can pull to affect revenue, profits and growth.

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What is a Digital Transformation Strategy?

By Brian Geary on Jun 22, 2021 2:03:54 PM

Digital technologies now increasingly pervade both business and everyday life. Employees and customers alike, whether business or consumers, draw their expectations from digital experiences. And techniques like big data and AI are obviously impossible without digitization.

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How to Get a Product to Market in 100 Days or Less

By Brian Geary on Jun 14, 2021 5:59:49 PM

When launching a new software product, the tendency can be to go for a ‘quick and dirty’ approach. And often, too much attention is paid to development and product design, too little to marketing. You get products that work really well, but don’t address key needs and requirements among the target market. Or you get products, sometimes high-quality ones, that launch in perfect silence and disappear the same way.

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Introducing the Leading in the Gap series

By Angela Spencer on Apr 14, 2021 1:40:14 PM

Over the past several years, I’ve tried to put my finger on why leading transformation feels a bit different than other leadership roles. In the area of transformation, leaders are often the primary change agent and don’t have others inside their organizations to turn to for advice.

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